ReBrief

Turn your brief into a brief for change. ReBrief helps you rethink, reshape, and realign every project—bringing purpose for people and planet into the heart of your creative process.

ReBrief

Design has the power to shape a better future—but too often, briefs begin without that intention.

ReBrief changes the starting point. Every project can lead with purpose, creativity, and impact that lasts.

For designers

ReBrief is built for designers who want to do more than just deliver—we want to transform. It takes your existing design brief and guides you through realignment: toward purpose, sustainability, and systems thinking.

Built for the messy, nonlinear, creative reality of design, ReBrief helps you ask better questions, surface hidden impacts, and clarify intentions—so your work doesn't just look good, it does good.

  • Start

    with your project’s essentials. Import an existing brief or build from scratch. Set your direction with clarity and intention.

  • Reflect

    on the broader impact of your project. Explore how it connects to people, planet, and systems—beyond the immediate outcome.

  • Align

    your project with sustainability goals by choosing criteria that matter to you and your stakeholders. Think regeneration, circularity, equity.

  • Reframe

    your design brief with purpose-driven priorities. Your ReBrief becomes a foundation for meaningful, future-focused work.

Early stage sustainable and regenerative design guidance and briefing

Benefits of ReBrief

  • Turn sustainability goals into specific, actionable design briefs.

  • Accelerate actionable project sustainability and alignment across teams.

  • Uncover regenerative and positive-impact design possibilities.

  • Build shared understanding and trust between stakeholders.

Find out more about ReBrief